Love them or don’t, you can’t deny the legacy and staple that is Lou Malnati’s in Chicago. That is, unless you’re a writer for Netflix‘s new series, “Emily in Paris.”
The comedy-drama from Darren Star, creator of hit shows Beverly Hills, 90210, Melrose Place and Sex and the City, sees twenty-something-year-old Emily Cooper leave Chicago for a dream job in Paris. When a couple of Cooper’s coworkers display their disgust for deep dish pizza, one comparing it to “a quiche made of cement,” Emily responds, “You must have gone to Lou Malnati’s.”
Well, Big Lou wasn’t a fan of this joke. The pizza chain called it “especially unkind,” and noted that it wasn’t a message needed when businesses are struggling due to COVID-19. Lou Malnati’s also tweeted the following.
Emily in Paris thinks Lou’s sucks. We disagree. Try it for yourself. Hate it? #movetoParis
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.#emilyinparis #deepdishstrong #malnatistrong #loumalnatis #legendarydeepdish #incrustwetrust pic.twitter.com/iHBVeoQjM3— Lou Malnati’s Pizza (@LouMalnatis) October 6, 2020
CBS 2 Chicago notes that ‘Emily in Paris’ takes other jabs at Chicago, even making fun of Cubs fans. Another Netflix series that poked fun at Chicago is the animated adult series, BoJack Horseman. In it’s final season, one of the characters moved to Chicago for work and the humor definitely landed. Check out the clip below for the wall decor in-jokes that Chicagoans will definitely get.
