Taco Bell’s Taco Lover’s Pass is now a permanent offering. That means for $10 you can enjoy a taco a day for 30 days each month.
“For the love of tacos” has taken on a whole new meaning. Grab the Taco Lover’s Pass to get a taco a day for 30 days.
— Taco Bell (@tacobell) January 6, 2022
The pass was first announced in January, and it allows subscribers to pick one of seven tacos each day for a month. Now the trial run of the option is over, and it was successful enough to be here to stay.
Taco Bell notes that subscribers visited locations three times as often as non-subscribers, and 16 percent of enrollees signed up for another month.
Source: Yahoo