Michelob Ultra’s got a new giveaway called the “Ultra Beer Run.” It’s offering free beer to people who exercise. According to a news release, people who are ages 21 or older can “exchange their miles, push-up, downward dogs or any exercise activity” for a $5 prepaid digital card they can use to buy a Michelob Ultra.
Run. Swim. Cycle. Hike. Trade in your exercise for beer, on us. Upload proof to claim your ULTRA, and enjoy with friends – safely. Click the video below to get started. #ULTRABeerRun pic.twitter.com/Kd185ZbbZ2
— Michelob ULTRA (@MichelobULTRA) May 12, 2021
In order to join, participants must download and register on the MyCooler app, where they can upload their “proof of a workout,” which includes a post-workout selfie, a post-workout photo of the person’s fitness watch, or a post-workout photo of the person’s fitness app on their phone. After the workout is uploaded, Michelob Ultra will email participants their $5 prepaid digital card.